Is Your House “Priced to Sell Immediately”?
In today’s real estate market, more houses are coming to market every day. Eager buyers are searching for their dream homes, so setting the right price for your house is one of the most important things you can do.
According to CoreLogic’s latest Home Price Index, home values have risen at over 6% a year over the past two years, but have started to slow to 3.6% over the last 12 months. By this time next year, CoreLogic predicts home values will be 5.4% higher.
With prices slowing from their previous pace, homeowners must realize that pricing their homes a little over market value to leave room for negotiation will actually dramatically decrease the number of buyers who will see their listing (see the chart below).
Instead of the seller trying to ‘win’ the negotiation with one buyer, they should price their house so demand for the home is maximized. By doing so, the seller will not be negotiating with a buyer over the price, but will instead have multiple buyers competing with each other over the house.
The secret is making sure your house is Priced To Sell Immediately (PTSI). That way, your home will be seen by the most potential buyers. It will sell at a great price before more competition comes to the market.
Bottom Line
If you’re debating listing your house for sale, let’s get together to discuss how to price your home appropriately and maximize your exposure.
Buying a Home Right Now: Easy? No. Smart? Yes.
Buying a Home Right Now: Easy? No. Smart? Yes.Through all the volatility in the economy right now, some have put their search for a home on hold, yet others have not. According to ShowingTime, the real estate industry's leading showing management technology provider,...
Rise to the Top of the Pool by Selling Your House Today
Rise to the Top of the Pool by Selling Your House Today With the release of the latest Economic Pulse Flash Survey from the National Association of Realtors (NAR), results show that people selling their houses today are holding strong on price. According to the most...
What Impact Might COVID-19 Have on Home Values?
What Impact Might COVID-19 Have on Home Values?A big challenge facing the housing industry is determining what impact the current pandemic may have on home values. Some buyers are hoping for major price reductions because the health crisis is straining the economy.The...
New Technology Is Powering the Real Estate Process
Technology Is Powering the Real Estate Process Technology is the driving force behind many of today's real estate transactions. Let’s connect to discuss how working together to go digital can give you an edge when buying or selling your home.
Uncertainty Abounds in the Search for Economic Recovery Timetable
Uncertainty Abounds in the Search for Economic Recovery TimetableEarlier this week, we discussed how most projections from financial institutions are calling for a quick V-shaped recovery from this economic downturn, and there’s research on previous post-pandemic...
Keys to Selling Your House Virtually
Keys to Selling Your House VirtuallyIn a recent survey by realtor.com, people thinking about selling their homes indicated they’re generally willing to allow their agent and some potential buyers inside if done under the right conditions. They’re less comfortable,...
Will This Economic Crisis Have a V, U, or L-Shaped Recovery?
Will This Economic Crisis Have a V, U, or L-Shaped Recovery?Many American businesses have been put on hold as the country deals with the worst pandemic in over one hundred years. As the states are deciding on the best strategy to slowly and safely reopen, the big...
The Pain of Unemployment: It Will Be Deep, But Not for Long
The Pain of Unemployment: It Will Be Deep, But Not for LongThere are two crises in this country right now: a health crisis that has forced everyone into their homes and a financial crisis caused by our inability to move around as we normally would. Over 20 million...
How Technology is Helping Buyers Navigate the Home Search Process
How Technology is Helping Buyers Navigate the Home Search Process Some Highlights:A recent realtor.com survey revealed that buyers are still considering moving forward with the homebuying process, even if they can’t see the home in-person.While they still prefer to...